How to Invoice as a Designer or Creator (2026 Guide)
How to Invoice as a Designer or Creator (2026 Guide)
This is the guide I wish I had when I started freelancing. Simple, modern, no-accounting BS — just the steps you actually need.
If you're a designer, creator, or freelancer sending your first invoice (or your hundredth), this guide breaks down the process into clear, actionable steps. No jargon. No corporate speak. Just what works.
What you'll learn:
- How to create professional invoices
- What to include (and what to skip)
- How to set payment terms that protect you
- How to price your work
- How to send invoices professionally
- How to track payments simply
- Common mistakes to avoid
Time to read: 10 minutes
Time to implement: Under 2 minutes per invoice
Step 1 — Create a Clean Invoice Template
Your invoice is part of your brand. It should look intentional, not like it came from a generic accounting app.
Related guides:
- Designer Invoice Template Guide — Free templates and design principles
- Minimalist Invoice Design — What makes a clean invoice design
- Simple Invoicing for Creatives — Complete guide to simple invoicing workflow
- Minimal Invoicing Principles — Core principles of minimal invoicing
What to include:
- Your name or studio name — Keep it simple and professional
- Contact information — Email, website (optional)
- Client details — Name, company (if applicable)
- Invoice number — Format like INV-2026-0001 (helps with tracking)
- Date — When the invoice was created
- Due date — When payment is expected
- Project description — What you're invoicing for
- Line items — Breakdown of services with prices
- Total amount — Clear and prominent
- Payment terms — How and when to pay
- Payment link — If accepting card payments
Design principles:
- Minimal — No clutter, no unnecessary fields
- Readable — Clear typography, good spacing
- Professional — Matches your brand aesthetic
- Client-friendly — Easy to understand at a glance
You can create a template in inv.so, use a design tool like Figma, or start with a simple document. The key is making it reusable.
Step 2 — Add Clear Payment Terms
Payment terms set expectations and protect you. Be specific.
Related guides:
- How to Write Payment Terms — Complete guide to payment terms
- Why Designers Should Charge Deposits — Deposit strategies for creatives
Common payment terms for creatives:
Net 7, 14, or 30
- Payment due within 7, 14, or 30 days
- Example: "Net 14" means payment is due 14 days after invoice date
50% upfront, 50% on completion
- Common for larger projects
- Protects you from non-payment
- Client pays half to start, half when work is done
Payment upon delivery
- Payment due immediately when work is delivered
- Good for smaller projects or one-off work
Deposit + final payment
- 30-50% deposit to start
- Remaining balance on completion
- Standard for most design work
What to include in payment terms:
- Due date — Specific date (e.g., "Due: March 21, 2026")
- Payment methods — Card, bank transfer, PayPal, etc.
- Late fees — Optional, but can help with timely payment
- Payment link — If accepting card payments via Stripe
Example payment terms:
Payment Terms:
- 50% deposit ($1,200) due upon project start
- 50% balance ($1,200) due upon final delivery
- Payment via card (link below) or bank transfer
- Late payments subject to 5% monthly interest
Keep it clear and professional. No need to be aggressive, but be firm about expectations.
Step 3 — Decide Your Pricing Structure
How you price your work affects how you invoice. Choose a structure that fits your workflow.
Related guides:
- How to Price Design Work — Complete pricing guide for designers
- Pricing Models for Creatives — Hourly, flat, value-based pricing
Hourly pricing
Best for: Consulting, revisions, ongoing work, uncertain scope
How to invoice:
- List hours worked
- Rate per hour
- Total: hours × rate
Example:
UI/UX Consultation — 8 hours @ $150/hour = $1,200
Flat project pricing
Best for: Defined projects, brand identity, websites, clear deliverables
How to invoice:
- Single line item or breakdown of deliverables
- Fixed price per item
- Total project cost
Example:
Brand Identity Design — $2,400
- Logo design
- Brand guidelines
- Color palette
- Typography system
Value-based pricing
Best for: High-impact work, strategic projects, brand partnerships
How to invoice:
- Focus on value delivered, not hours
- Can be flat fee or tiered
- Justify with results or impact
Example:
Brand Identity & Strategy — $5,000
Complete brand system designed to increase market recognition
Retainer pricing
Best for: Ongoing work, monthly design needs, long-term clients
How to invoice:
- Monthly fixed fee
- Can include set number of hours or deliverables
- Recurring invoice each month
Example:
Monthly Design Retainer — $2,000/month
- Up to 20 hours design work
- Social media assets
- Marketing materials
Step 4 — Send the Invoice Professionally
Related guides:
- How to Send Your First Invoice — Step-by-step guide for beginners
- Invoice Email Examples — 7 professional email templates
- 5-Step Invoicing Workflow — The perfect invoicing workflow
How you send the invoice matters. Make it easy for clients to pay.
Option 1: Send as PDF
Best for: Clients who prefer email attachments, formal documentation
How to do it:
- Export invoice as PDF
- Attach to professional email
- Include brief message
Email template:
Subject: Invoice #INV-2026-0001 — [Project Name]
Hi [Client Name],
Attached is the invoice for [project description].
Total: $[amount]
Due: [date]
Payment can be made via [payment method] or using the link below:
[payment link]
Let me know if you have any questions!
Best,
[Your Name]
Option 2: Send as Link
Best for: Faster payment, modern clients, card payments
How to do it:
- Create invoice in inv.so (or similar tool)
- Get shareable link
- Send link via email
Email template:
Subject: Invoice for [Project Name]
Hi [Client Name],
Your invoice is ready: [invoice link]
Total: $[amount]
Due: [date]
You can pay directly via the link above with a card, or let me know if you prefer another method.
Thanks!
[Your Name]
Best practices:
- Send promptly — Don't wait weeks after completing work
- Be professional — Friendly but businesslike
- Make payment easy — Include payment link if possible
- Follow up — If unpaid after due date, send a reminder
Step 5 — Track Paid / Sent / Draft
Related guides:
- How to Track Invoice Payments — Simple tracking without accounting software
- How to Follow Up on Late Payments — Professional follow-up strategies
You need to know the status of every invoice. Simple tracking beats complex accounting.
Status categories:
Draft
- Invoice created but not sent
- Still editing or waiting to send
Sent
- Invoice delivered to client
- Awaiting payment
- Past due date = overdue
Paid
- Payment received
- Mark as paid when money arrives
How to track:
Option 1: Simple spreadsheet
- List invoices with status
- Update manually when status changes
- Works for low volume
Option 2: Invoicing tool (like inv.so)
- Automatic status tracking
- Visual dashboard
- Payment notifications
- No manual updates needed
Option 3: Simple list
- Text file or notes app
- List invoices with dates and status
- Update as needed
What to track:
- Invoice number
- Client name
- Amount
- Date sent
- Due date
- Status (draft/sent/paid)
- Payment date (when paid)
You don't need complex accounting software. Just a simple system that shows you what's paid, what's sent, and what's still a draft.
Example Invoice (Complete Layout)
Here's what a clean, professional invoice looks like. Use this as a reference when creating your own:
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
[Your Name / Studio]
[Your Email]
[Your Website] (optional)
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
INVOICE #INV-2026-0001
Date: March 7, 2026
Due: March 21, 2026
Bill To:
[Client Name]
[Client Company]
[Client Email]
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Project: Brand Identity Design — Full Package
Services:
──────────────────────────────────────────────────────────────────────────────────
Logo Design $800
Brand Guidelines Document $600
Typography System $400
Color Palette & Application Examples $400
Brand Application Mockups (3) $200
──────────────────────────────────────────────────────────────────────────────────
TOTAL: $2,400
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Payment Terms:
- 50% deposit ($1,200) paid on project start
- 50% balance ($1,200) due upon final delivery
- Payment via card: [payment link]
- Or bank transfer: [account details]
Notes:
Thank you for the opportunity to work on this project. Excited to see the brand come to life!
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Clean. Professional. Easy to read. No clutter.
Common Invoicing Mistakes to Avoid
Related guide: 10 Invoicing Mistakes Freelancers Make — Complete guide to avoiding common errors
1. Vague descriptions
Bad: "Design work — $2,400"
Good: "Brand Identity Design — Logo, guidelines, typography, color palette"
Be specific so clients know what they're paying for.
2. Missing payment terms
Always include:
- Due date
- Payment methods
- Payment link (if applicable)
3. Sending too late
Send invoices promptly after completing work. Don't wait weeks or months.
4. No invoice number
Use a consistent numbering system (INV-2026-0001, etc.). Helps with tracking and organization.
5. Unclear pricing
Break down line items clearly. Clients want to understand what they're paying for.
6. No follow-up system
If an invoice is overdue, follow up professionally. Don't assume clients will remember.
7. Overcomplicating
Keep it simple. You don't need 20 fields or complex accounting features. Just the essentials.
FAQs
How do I invoice for design work?
Include:
- Project description
- Breakdown of deliverables
- Total price
- Payment terms
- Due date
- Payment method/link
Keep it clear and professional.
What should be included on an invoice?
Minimum requirements:
- Your name/studio
- Client name
- Invoice number
- Date and due date
- Description of work
- Amount due
- Payment terms
Optional but helpful:
- Payment link
- Notes section
- Usage rights (if applicable)
Should I charge deposits?
Yes — it's standard and protects you. Most designers charge 30-50% upfront for larger projects.
How do I handle revisions in my invoice?
Options:
- Include set number of revisions in base price
- Charge for revisions as separate line item
- Specify revision policy in payment terms
What payment methods should I accept?
Most common:
- Credit/debit cards (via Stripe)
- Bank transfers
- PayPal (less common now)
Card payments are fastest and most convenient.
How long should payment terms be?
Common terms:
- Net 7 (7 days)
- Net 14 (14 days)
- Net 30 (30 days)
For deposits, payment is usually due immediately or within a few days.
What if a client doesn't pay?
- Send a friendly reminder after due date
- Follow up again if still unpaid
- Consider late fees (if specified in terms)
- As last resort, pause work or seek legal advice
Most clients pay on time. Clear terms and professional communication help.
Quick Reference: Invoice Checklist
Before sending any invoice, check:
- ✅ Client name and email correct
- ✅ Project description clear and specific
- ✅ Line items broken down clearly
- ✅ Prices accurate
- ✅ Total correct
- ✅ Invoice number included
- ✅ Due date set
- ✅ Payment terms clear
- ✅ Payment link included (if using card payments)
- ✅ No typos or errors
- ✅ Professional design/layout
30-second review prevents mistakes.
Next Steps
If This Is Your First Invoice
- Read: Send Your First Invoice
- Choose: Simple invoicing tool (like inv.so)
- Create: Your first invoice using this guide
- Send: Promptly after completing work
- Track: Payment status
If You're Already Invoicing
- Review: Your current process
- Improve: Based on this guide
- Optimize: Speed up your workflow
- Automate: Use tools to save time
Ready to simplify your invoicing? Try inv.so free — create and send your first invoice in under 2 minutes.
Frequently Asked Questions
How do I invoice for design work?
Include: Project description Breakdown of deliverables Total price Payment terms Due date Payment method/link Keep it clear and professional.
What should be included on an invoice?
Minimum requirements: Your name/studio Client name Invoice number Date and due date Description of work Amount due Payment terms Optional but helpful: Payment link Notes section Usage rights (if applicable)
Should I charge deposits?
Yes — it's standard and protects you. Most designers charge 30-50% upfront for larger projects.
How do I handle revisions in my invoice?
Options: Include set number of revisions in base price Charge for revisions as separate line item Specify revision policy in payment terms
What payment methods should I accept?
Most common: Credit/debit cards (via Stripe) Bank transfers PayPal (less common now) Card payments are fastest and most convenient.
How long should payment terms be?
Common terms: Net 7 (7 days) Net 14 (14 days) Net 30 (30 days) For deposits, payment is usually due immediately or within a few days.
What if a client doesn't pay?
1. Send a friendly reminder after due date 2. Follow up again if still unpaid 3. Consider late fees (if specified in terms) 4. As last resort, pause work or seek legal advice Most clients pay on time. Clear terms and professional communication help. ---
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